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      <title>HumanSigma Rule #5</title>
      <description>"Sometimes change requires an earth-shattering or disruptive act." So say the authors of Human Sigma. But the kind of organizational change they are calling for -- however disruptive it might feel while it is happening -- is ultimately positive for employees and customers.</description>
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      <pubDate>Tue, 23 Mar 2010 15:00:00 GMT</pubDate>
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      <title>Weak Economy, Strong Bank</title>
      <description>In the past year alone, more than 100 American banks have been taken over by the FDIC. But not WSFS, a regional, 41-office financial services company. In fact, while other banks are selling off assets, WSFS is gaining market share. Here's how.</description>
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      <pubDate>Thu, 11 Mar 2010 12:00:00 GMT</pubDate>
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      <title>HumanSigma Rule #4</title>
      <description>There's one number executives need to know -- one figure leaders should focus on -- that can greatly improve their organization's financial performance. It's the HumanSigma metric, and it measures the interaction between employees and their customers at the local business unit level.</description>
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      <pubDate>Tue, 05 Jan 2010 16:00:00 GMT</pubDate>
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      <title>A Powerful Alternative to Cutting Costs</title>
      <description>Cost curtailment and downsizing aren’t the only approaches to remaining viable in this relentlessly sluggish economy, according to Gallup research. Companies can focus on optimizing the human element of their business by engaging their staff and customers, says the coauthor of Human Sigma.</description>
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      <pubDate>Tue, 06 Oct 2009 17:00:00 GMT</pubDate>
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      <title>HumanSigma Rule #3</title>
      <description>"Think globally, act locally." Microbiologist Rene Dubos' famous quote applies directly to Gallup's HumanSigma science: A business can achieve consistent performance improvement and sustainable growth when it focuses its energy on managing the employee-customer interactions at the local level.</description>
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      <pubDate>Tue, 11 Aug 2009 15:00:00 GMT</pubDate>
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      <title>HumanSigma Rule #2</title>
      <description>Emotion frames the employee-customer encounter. This is the second rule of HumanSigma management, and Alegent Health applied it to create a culture that emotionally engages its employees and customers. The result has been greater performance in the metrics that matter most.</description>
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      <pubDate>Thu, 05 Feb 2009 16:00:00 GMT</pubDate>
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      <title>How The Ritz-Carlton Manages the Mystique</title>
      <description>All companies do things like pay close attention to standard business measures and train their employees. But this luxury brand watches things that most companies ignore, then uses what it learns to create ongoing, top-to-bottom learning.</description>
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      <pubDate>Thu, 11 Dec 2008 17:00:00 GMT</pubDate>
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      <title>HumanSigma Rule #1</title>
      <description>Organizations can't measure and manage employee and customer experiences as separate entities. This is the first rule of HumanSigma. Here's how two very different companies -- ASB Bank and Waste Management, Inc. -- applied the rule to make their businesses more productive and profitable.</description>
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      <pubDate>Thu, 13 Nov 2008 16:00:00 GMT</pubDate>
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      <title>Transformational Change in Higher Education</title>
      <description>Nova Southeastern University in Florida has gone to vast lengths to build its brand, in much the same way a successful business would. Here's how the school applied management practices commonly used in corporations and governmental organizations to its brand-building effort.</description>
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      <pubDate>Thu, 12 Jun 2008 05:00:00 GMT</pubDate>
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      <title>Knowing Your Company’s Vital Signs</title>
      <description>Employee and customer engagement are leading indicators of financial performance. The authors of Human Sigma: Managing the Employee-Customer Encounter explain.</description>
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      <pubDate>Thu, 13 Mar 2008 05:00:00 GMT</pubDate>
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